Innovety has partnered with leading corporations, banks, multinationals, and family businesses across MENA to embed innovation as a driver of growth, competitiveness, and sustainability. From building organization-wide innovation programs with Credit Agricole, Microsoft, Siemens, ExxonMobil, and Total, to launching corporate incubators and accelerators with Raya, Tatweer Misr, and Giza Systems, we have helped companies unlock new business opportunities, diversify revenue streams, and adapt to global market shifts. Our programs have also supported resilience during crises, such as enabling banks and corporates to design COVID-19–ready strategies and explore frugal innovation for underserved markets.
Our beneficiaries include executives, employees, and corporate innovation teams who are now equipped with practical tools to identify, validate, and commercialize high-impact opportunities. By combining innovation readiness assessments, capacity-building workshops, corporate incubation programs, and strategic roadmaps, Innovety has enabled companies to institutionalize innovation practices, accelerate time-to-market, and expand into future-facing sectors.
Tatweer Misr aimed to position itself as an innovation leader while advancing Egypt’s sustainable development agenda. The program fostered open innovation in the real estate sector, empowered youth, and encouraged cross-sector collaboration. Focused on several SDGs it challenged startups and academic communities to create solutions for sustainable cities, climate action, land preservation, and industry innovation.
Delivered a national innovation challenge attracting 700+ applicants annually through targeted outreach to ministries, universities, incubators, and associations. Eye Opener events engaged over 100 teams, followed by bootcamps with one-on-one mentoring for 20+ teams. The program culminated in Pitch Night, where 10+ finalists showcased solutions, and 4 winners annually received tailored business development support to scale.
Through its partnership with Raya FutureTECH, GIZ aims to boost Egypt’s innovation ecosystem by supporting early- and growth-stage startups via thematic hackathons and acceleration cycles. The goal is to increase startups’ market success, investment readiness, and job creation while strengthening Raya’s business value chains through innovation.
Innovety led program planning, M&E tool development, and the design and implementation of both hackathons and acceleration cycles. This included outreach, capacity-building, mentoring, and ecosystem events tailored to tech innovators and startups across development stages.
Smart Villages Institute partnered with Innovety to revamp outdated offerings and identify new growth opportunities through an innovation sprint. The aim was to develop profitable, market-ready business concepts and reposition the institute as a leader in digital services.
Innovety facilitated an intensive workshop combining strategy, ideation, and opportunity mapping. The sessions guided stakeholders in revitalizing existing products, identifying untapped markets, and structuring high-potential business concepts supported by profitability projections.
HSA Group launched the “Building the Innovation Culture” program to institutionalize innovation capabilities across its operations in Yemen and Egypt. The initiative aimed to foster an innovation-driven mindset, align leadership on innovation strategy, and empower teams to turn ideas into actionable business opportunities.
Innovety delivered hands-on workshops in Yemen and Cairo, focusing on innovation fundamentals, strategic alignment, and opportunity generation. Teams applied the business opportunity generation tools and explored relevant trends to develop concepts. The program also supported the design of HSA’s internal platform “نبتكر للنمو” and guided teams in shaping viable business ideas.
• Equipped cross-functional teams with tools and methodologies to generate over 30 innovation concepts across cohorts.
• Enabled institutional ownership of innovation through the launch of a customized internal idea platform.
• Advanced innovation maturity across HSA Group by embedding strategy-aligned practices and internal facilitation capabilities.
UNDP engaged Innovety to strengthen A‑Venture, an Algerian accelerator, by identifying gaps in its operations and enhancing its capacity to support startups. The project aimed to conduct a full needs assessment, develop and deliver tailored training on business planning and monitoring & evaluation, and build A‑Venture’s ability to better guide entrepreneurs.
Conducted primary and secondary research to assess A‑Venture’s operational and programmatic gaps, then designed a customized training plan addressing these needs. Innovety developed practical training materials using the Mission Model Canvas and M&E techniques, delivered hands‑on sessions to staff and startups, and measured learning outcomes through pre‑ and post‑training assessments.
Giza Systems partnered with Innovety to tap into Egypt’s Bottom of the Pyramid (BoP) (largest but poorest socio‑economic group) market by developing frugal innovations—affordable, scalable solutions that leverage technology to improve the quality of life in underserved communities. The initiative supported Egypt’s 2030 Sustainable Development Strategy through inclusive, tech-driven business solutions.
Innovety conducted in-depth market research and tailored capacity-building workshops focused on frugal innovation. The Giza Systems’ team was then guided in business opportunity generation to develop innovative, affordable, and impactful solutions using the company’s technologies in sectors such as energy, transport, and healthcare.
Giza Systems partnered with Innovety to build its internal innovation capacity and develop business concepts aligned with market needs. The goal was to empower teams to drive digital transformation and identify new opportunities across sectors such as energy, telecom, and industrial automation.
Innovety delivered targeted capacity-building workshops and used its business opportunity generation frameworks to guide teams in identifying, prioritizing, and developing scalable business models. The process embedded innovation thinking across departments and equipped leadership with tools for sustainable growth.
Following its acquisition of Shell Egypt, TOTAL sought to unify its workforce and promote a culture of innovation across the company. The goal was to ensure 100% of employees gained innovation awareness and over 25% received formal training. The initiative also aimed to foster collaboration, generate implementable business concepts, and integrate innovation into employee performance metrics.
Innovety conducted a readiness assessment and delivered hands-on innovation workshops during which mixed teams of TOTAL and former Shell employees co-developed new business ideas. Educational content was reinforced through an internal e-learning module, and visibility plans were developed for the top three concepts.
VALEO partnered with Innovety to explore growth areas within the evolving automotive industry. The goal was to equip teams with innovation tools, identify future-facing business opportunities, and embed a sustainable internal innovation process.
Innovety conducted trend forecasting and delivered a business opportunity generation program, enabling VALEO teams to align with emerging markets such as electric mobility and autonomous vehicles. An innovation strategy was developed to prioritize and scale viable concepts.
El Araby, a leading manufacturer, sought to strengthen its teams’ capacity for innovative thinking and product design. The initiative aimed to help product teams uncover new opportunities and develop differentiated concepts that extend beyond the company’s traditional manufacturing lines, aligning with evolving market demands.
Innovety delivered a structured product innovation program, guiding teams through ideation, concept development, and redesign. Using proven methodologies and practical exercises, participants applied innovation principles, such as product merging, to create market-aligned concepts with stronger value propositions.
In partnership with TE Data, Innovety launched a corporate innovation program to uncover new opportunities in the fast-evolving telecommunications and digital services landscape. The initiative aimed to equip internal teams with innovation tools, align strategy with future trends, and build a scalable internal innovation process.
Innovety conducted in-depth trends analysis and delivered a business opportunity generation program, empowering TE Data teams to explore emerging technologies such as 5G, IoT, cloud computing, and digital customer experience. A strategic roadmap was developed to translate identified opportunities into actionable business models.
Innovety collaborated with ExxonMobil Egypt to enhance internal innovation capabilities and explore growth opportunities across the LNG and gas value chain. The program aimed to assess organizational readiness, identify high-impact innovation areas, and equip teams with tools to build a pipeline of viable business concepts aligned with global energy trends.
Innovety conducted a detailed analysis of the LNG and gas value chain, identifying innovation levers across upstream and downstream operations. A business opportunity generation process was implemented through capacity-building workshops to prioritize digital transformation, operational efficiency, and sustainability-driven opportunities.
Innovety partnered with SANOFI AVENTIS to deliver a targeted corporate innovation program focused on strengthening the strategic and financial capabilities of its sales force. The program aimed to equip sales representatives with practical tools in business modeling and financial planning, enabling them to create more effective sales strategies and contribute to sustained business growth.
Innovety conducted interactive training workshops designed to build the sales team’s capacity in strategic business modeling, financial forecasting, and innovative sales planning. Participants were guided in developing customized sales plans, integrating profitability analysis and ROI calculations to enhance their ability to make data-driven, market-aligned decisions.
Innovety partnered with Link Development to design and deliver a specialized capacity-building program focused on the Management of Technological Innovation for project managers. The initiative aimed to equip participants with practical tools to lead innovation, align tech investments with business strategy, and foster a results-oriented innovation culture.
The program combined training in innovation strategy and organizational design with practical tools for managing the full innovation lifecycle. Innovety supported project managers in structuring innovation processes, defining KPIs, and creating reward systems to sustain momentum. The course emphasized real-world application tailored to Link Development’s operational context.
Siemens collaborated with Innovety to identify new growth areas and strengthen its innovation capabilities through a hands-on strategy workshop. The initiative aimed to define actionable business opportunities and build internal capacity in innovation management, enabling the team to implement new ideas aligned with the company’s strategic direction.
Innovety delivered an intensive workshop focused on innovation management principles, introducing its business opportunity generation as a practical tool for ideation. Through guided exercises, the Siemens team generated and prioritized actionable business concepts, aligning them with market potential and internal capabilities. The session culminated in a refined growth strategy ready for immediate execution.
The Microsoft Egypt Development Center partnered with Innovety to assess its internal innovation capabilities and uncover new strategic opportunities aligned with digital transformation trends. The objective was to enhance organizational readiness, identify growth areas, and build a structured pipeline of future-facing initiatives.
Evaluated Microsoft’s innovation processes, leadership, and culture. This was followed by trend analysis in AI, cloud, and digital transformation, and workshops to develop a business opportunity map aligning emerging technologies with actionable strategies.
• Accelerated Microsoft Egypt’s market relevance by identifying AI, cloud, and digital transformation opportunities tailored to the MENA market.
• Strengthened Microsoft Egypt’s competitive positioning through a prioritized innovation roadmap, enabling the center to lead regional digital transformation efforts.
• Institutionalized innovation practices by embedding a structured process for identifying, evaluating, and scaling new business opportunities across the organization.
Fresh Electric, a leading home appliances manufacturer in Egypt, partnered with Innovety to strengthen its innovation capabilities and foster a company-wide culture of innovation, across different lines of Fresh. Through the “Innovate with Eureka!” program, the initiative aimed to equip employees with innovation tools, identify impactful business opportunities, and develop actionable concepts to drive growth.
The program included a comprehensive Innovation Readiness Assessment, capacity-building workshops, structured ideation sessions, and tailored mentoring. Executives and selected staff were engaged in evaluating current practices, building innovation skills, and turning ideas into feasible business plans.
In response to Egypt’s currency devaluation, this initiative aimed to strengthen the export competitiveness of Egyptian engineering MSMEs. It focused on enabling businesses to develop innovative, differentiated products through technology transfer, innovation, and product adaptation, while facilitating access to European markets via strategic matchmaking.
Conducted assessments of 100+ companies to analyze product features, value chains, and market positioning. We delivered capacity‑building workshops and developed 250+ business concepts for participating companies. For 25 selected MSMEs, we designed market feasibility studies, commercialization roadmaps, and technology‑transfer strategies, while facilitating European partnerships through structured matchmaking and B2B linkages.
Bank Audi sought to strengthen its position as a market innovator by cultivating a culture of innovation among its employees. The goal was to equip staff with strategic innovation tools and frameworks, foster internal idea generation, and align innovation efforts with the bank’s broader objectives.
Innovety delivered a multi-phase Innovation Development Program structured around three key pillars: opportunity identification, business modelling, and concept development. The program blended strategic frameworks with hands-on exercises to guide participants in generating tangible, innovation-driven business ideas.
Credit Agricole wanted to develop an innovation program for its employees, access internal and external talents, and position the bank as an innovation leader in the market. Innovety had a pipeline of structured new opportunities, established innovation strategy and processes and created a culture of cross functionality and collaboration.
Innovety implemented an innovation program for CAE staff, consisting of 5 stages including a communication campaign, and an introduction of innovation program to executives. This was followed by the delivery of eye opener workshops and an innovation program and concluded with an organizational innovation and readiness assessment.
Due to the effects of the COVID-19 outbreak, FAB wanted to build the capacity of its top and middle management teams to develop innovation solutions and drive business during COVID-19 and beyond. Innovety built programs to assist target teams from different departments to make informed decisions for business growth.
Conducted an assessment of FAB to uncover innovation gaps, drivers, and high-impact business opportunities. Using structured opportunity generation frameworks, teams explored target markets, offerings, business models, and channels. The resulting opportunities were refined and prioritized, incorporating adaptability principles and COVID-19 innovation drivers to ensure relevance and feasibility in a shifting landscape.
A corporate innovation program for Raya Holding, engaging C-level executives from its 11 subsidiaries across sectors. Hosted during an executive retreat in Soma Bay, the program aimed to strengthen strategic alignment around innovation, uncover cross-sector synergies, and equip leadership with tools to drive collaborative innovation and sustainable group-wide growth.
Designed and delivered a high-level innovation retreat for CEOs and executives, combining immersive sessions with practical frameworks. Our methodology focused on ecosystem thinking, synergy mapping, and leadership-driven innovation, enabling executives to explore intersections between subsidiaries and co-create new value propositions for long-term competitiveness.
Credit Agricole Egypt set out to foster a bank-wide culture of innovation, access internal/external talent, and position itself as a market innovator. Specific goals: build a pipeline of structured opportunities and products, set the right innovation strategy, institutionalize an internal innovation process, and promote cross-functional collaboration.
Innovety engaged the executive board through targeted Eye Opener sessions to align innovation priorities with strategy, followed by immersive workshops to apply practical methods. A tailored Train-the-Trainer program equipped internal champions to cascade skills, ensuring leadership buy-in and a sustainable, replicable innovation engine.
