At Innovety, we equip organizations with the strategies, tools, and capabilities to lead, not follow.
We map entire ecosystems to give governments a clear view of where to grow and how to attract investment. We redesign business models and innovation processes that enable corporates to launch scalable offerings and generate sustainable revenue. For nonprofits, we develop financial sustainability plans that expand impact well beyond donor funding.
This isn’t abstract strategy. It’s about delivering measurable outcomes:

Innovation strategy consulting helps organizations develop and implement systematic approaches to innovation that drive growth, competitive advantage, and long-term success.
We track metrics like revenue from new offerings, time-to-market improvements, innovation project success rates, and competitive positioning gains, among many more.
Our methodology combines ecosystem mapping, business model redesign, and capability building with proven innovation frameworks and measurable outcomes.
Turning Challenges into Opportunities for Growth.
 
															 
															The Microsoft Egypt Development Center partnered with Innovety to assess its internal innovation capabilities and uncover new strategic opportunities aligned with digital transformation trends. The objective was to enhance organizational readiness, identify growth areas, and build a structured pipeline of future-facing initiatives.
Evaluated Microsoft’s innovation processes, leadership, and culture. This was followed by trend analysis in AI, cloud, and digital transformation, and workshops to develop a business opportunity map aligning emerging technologies with actionable strategies.
• Accelerated Microsoft Egypt’s market relevance by identifying AI, cloud, and digital transformation opportunities tailored to the MENA market.
• Strengthened Microsoft Egypt’s competitive positioning through a prioritized innovation roadmap, enabling the center to lead regional digital transformation efforts.
• Institutionalized innovation practices by embedding a structured process for identifying, evaluating, and scaling new business opportunities across the organization.
 
															Fresh Electric, a leading home appliances manufacturer in Egypt, partnered with Innovety to strengthen its innovation capabilities and foster a company-wide culture of innovation, across different lines of Fresh. Through the “Innovate with Eureka!” program, the initiative aimed to equip employees with innovation tools, identify impactful business opportunities, and develop actionable concepts to drive growth.
The program included a comprehensive Innovation Readiness Assessment, capacity-building workshops, structured ideation sessions, and tailored mentoring. Executives and selected staff were engaged in evaluating current practices, building innovation skills, and turning ideas into feasible business plans.
 
															In response to Egypt’s currency devaluation, this initiative aimed to strengthen the export competitiveness of Egyptian engineering MSMEs. It focused on enabling businesses to develop innovative, differentiated products through technology transfer, innovation, and product adaptation, while facilitating access to European markets via strategic matchmaking.
Conducted assessments of 100+ companies to analyze product features, value chains, and market positioning. We delivered capacity‑building workshops and developed 250+ business concepts for participating companies. For 25 selected MSMEs, we designed market feasibility studies, commercialization roadmaps, and technology‑transfer strategies, while facilitating European partnerships through structured matchmaking and B2B linkages.
 
															Bank Audi sought to strengthen its position as a market innovator by cultivating a culture of innovation among its employees. The goal was to equip staff with strategic innovation tools and frameworks, foster internal idea generation, and align innovation efforts with the bank’s broader objectives.
Innovety delivered a multi-phase Innovation Development Program structured around three key pillars: opportunity identification, business modelling, and concept development. The program blended strategic frameworks with hands-on exercises to guide participants in generating tangible, innovation-driven business ideas.
 
															Credit Agricole wanted to develop an innovation program for its employees, access internal and external talents, and position the bank as an innovation leader in the market. Innovety had a pipeline of structured new opportunities, established innovation strategy and processes and created a culture of cross functionality and collaboration.
Innovety implemented an innovation program for CAE staff, consisting of 5 stages including a communication campaign, and an introduction of innovation program to executives. This was followed by the delivery of eye opener workshops and an innovation program and concluded with an organizational innovation and readiness assessment.
 
															Due to the effects of the COVID-19 outbreak, FAB wanted to build the capacity of its top and middle management teams to develop innovation solutions and drive business during COVID-19 and beyond. Innovety built programs to assist target teams from different departments to make informed decisions for business growth.
Conducted an assessment of FAB to uncover innovation gaps, drivers, and high-impact business opportunities. Using structured opportunity generation frameworks, teams explored target markets, offerings, business models, and channels. The resulting opportunities were refined and prioritized, incorporating adaptability principles and COVID-19 innovation drivers to ensure relevance and feasibility in a shifting landscape.
 
															A corporate innovation program for Raya Holding, engaging C-level executives from its 11 subsidiaries across sectors. Hosted during an executive retreat in Soma Bay, the program aimed to strengthen strategic alignment around innovation, uncover cross-sector synergies, and equip leadership with tools to drive collaborative innovation and sustainable group-wide growth.
Designed and delivered a high-level innovation retreat for CEOs and executives, combining immersive sessions with practical frameworks. Our methodology focused on ecosystem thinking, synergy mapping, and leadership-driven innovation, enabling executives to explore intersections between subsidiaries and co-create new value propositions for long-term competitiveness.
 
															Credit Agricole Egypt set out to foster a bank-wide culture of innovation, access internal/external talent, and position itself as a market innovator. Specific goals: build a pipeline of structured opportunities and products, set the right innovation strategy, institutionalize an internal innovation process, and promote cross-functional collaboration.
Innovety engaged the executive board through targeted Eye Opener sessions to align innovation priorities with strategy, followed by immersive workshops to apply practical methods. A tailored Train-the-Trainer program equipped internal champions to cascade skills, ensuring leadership buy-in and a sustainable, replicable innovation engine.
 
															Commissioned by the Science & Technology Development Fund (STDF), this project sought to strengthen Egypt’s innovation ecosystem by addressing gaps in the research-to-market pipeline. The aim was to enhance technology transfer, IP management, and academia–industry collaboration to accelerate commercialization and drive sustainable innovation growth.
We reviewed innovation models, funding mechanisms, and technology transfer practices, conducting a detailed gap analysis of research-to-market activities. Stakeholder consultations informed actionable solutions, resulting in a strategic roadmap to close funding, IP, and collaboration gaps.
 
															In partnership with Terre des Hommes, Innovety implemented a regional project across Egypt, Lebanon, and Jordan to address systemic challenges in juvenile justice and child migration. The project aimed to harness ICT solutions to close service gaps, improve humanitarian interventions, and develop an actionable roadmap for leveraging technology in Tdh’s programs.
Innovety did a comprehensive mapping of regional players in juvenile justice and child migration, assessed program gaps and beneficiary needs, and designed ICT-inspired strategic recommendations. We then developed a structured, actionable plan to guide the deployment of technology-driven solutions that directly address the identified gaps.

