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Innovation Strategy

  • Home
  • Service Categories
  • Innovation Strategy
  • Page 5
Our Capabilities
  • Innovation Strategy
  • Green Strategy
  • AI Strategy
  • Technology & IP Management
  • Socioeconomic Development

At Innovety, we equip organizations with the strategies, tools, and capabilities to lead, not follow.

We map entire ecosystems to give governments a clear view of where to grow and how to attract investment. We redesign business models and innovation processes that enable corporates to launch scalable offerings and generate sustainable revenue. For nonprofits, we develop financial sustainability plans that expand impact well beyond donor funding.

This isn’t abstract strategy. It’s about delivering measurable outcomes:

  • Revenue growth for corporates.
  • Capital attraction, industrial growth, and job creation for governments.
  • Financial self-sufficiency and amplified mission impact for nonprofits.

 

Our innovation consulting process

What is innovation strategy consulting?

Innovation strategy consulting helps organizations develop and implement systematic approaches to innovation that drive growth, competitive advantage, and long-term success.

How do you measure innovation consulting ROI?

We track metrics like revenue from new offerings, time-to-market improvements, innovation project success rates, and competitive positioning gains, among many more.

What makes your innovation consulting approach different?

Our methodology combines ecosystem mapping, business model redesign, and capability building with proven innovation frameworks and measurable outcomes.

Turning Challenges into Opportunities for Growth.

Our Innovation Strategy Offerings

National

Build knowledge & innovation ecosystems that attract investment, grow industries, and create jobs turning national visions into economic realities through strategic innovation planning.
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Corporate

Redesign business models, boost innovation ROI, and scale new offerings that drive revenue and secure your competitive edge.
read more

Non for Profits

Non-for-profit Innovation Build self-sustaining business models that reduce donor funding dependency and scale your mission impact sustainably.
read more
Turn the page. See the change.

Our Impact in Action

Lebanon Innovate: Knowledge Hub and Commercialization

  • Services: Innovation Strategy, National
  • Location: Lebanon
The Context

Lebanon’s innovation ecosystem was destabilized by the 2019 financial collapse, COVID-19, and the Beirut port explosion, disrupting industry–research collaboration and technology transfer. The Lebanon Innovate project sought to restore these linkages, strengthen IP and commercialization systems, and drive recovery by fostering stronger partnerships between universities, research centers, and industries.

Our Approach

Mapped the national ecosystem, assessed BSOs, and designed frameworks for Knowledge & Innovation Communities (KICs). Innovety supported universities with new IP policies, revamped the LIRA program, and delivered training for executives, R&D teams, and TTOs. A business model for a knowledge hub was created to enable long-term Lebanese–European collaboration.

Our Impact
  • Rebuilt collaboration networks between universities and industries, fostering demand-driven research and improved technology transfer.
  • Increased institutional capacity on IP and commercialization, enabling universities and BSOs to drive innovation more effectively.
  • Laid the foundation for a sustainable knowledge hub, positioning Lebanon as a regional partner in research and technology exchange with European stakeholders.

Regional Knowledge and Innovation Communities (KICs)

  • Services: Innovation Strategy, National
  • Location: Egypt, Lebanon, Jordan
The Context

MENA innovation ecosystems face systemic gaps, including limited TTO–industry–policy collaboration and weak research commercialization. ESCWA Technology Centre sought to establish Knowledge and Innovation Centres (KICs) in Egypt, Jordan, and Lebanon to strengthen technology transfer networks, link research to markets, and align national innovation with regional sustainable development goals.

Our Approach

Conducted socio-economic and technology transfer gap analyses, engaged stakeholders via workshops and roundtables, and mapped TTO operational models. Designed a governance and business framework for regional KICs, including a national technology repository, validated with policymakers, research institutes, and industry leaders.

Our Impact
  • Created a regional framework for innovation collaboration, enabling stronger connections between governments, universities, and industries in three countries.
  • Enhanced technology transfer capacities, providing models and governance tools for KICs to commercialize research and support SMEs.
  • Aligned national innovation agendas with regional SDGs, ensuring sustainable, goal-driven growth in Egypt, Jordan, and Lebanon.

QOOT Agrifood for Sectoral Leadership

  • Services: Innovation Strategy, National
  • Location: Lebanon
The Context

Lebanon’s agriculture and agri-food sectors contribute are key sectors but face persistent structural challenges, worsened by the 2020 economic collapse, Beirut Port explosion, and COVID-19. Berytech and the Netherlands Embassy established QOOT to drive sector growth, engaging Innovety to identify gaps, define five-year strategic directions, and design the operational phase for its business units.

Our Approach

Applied an innovation-driven strategy process, starting with a status assessment and SWOT analysis, then mapping trends, competitors, and opportunities. Generated, validated, and prioritized concepts into a consolidated set of initiatives, transformed into a five-year plan with detailed operational roadmaps for QOOT’s business units.

Our Impact
  • Provided QOOT with a clear five-year strategic roadmap, enabling it to shift from reactive crisis management to proactive sectoral leadership.
  • Unlocked growth opportunities for Lebanon’s agrifood sector by identifying innovation-driven projects and partnerships to strengthen competitiveness.
  • Equipped QOOT with actionable operational plans, ensuring efficient execution of its strategy and positioning it as a key driver of Lebanon’s agrifood transformation.

Innovation in Media and Media-Tech

  • Services: Innovation Strategy, National
  • Location: Egypt
The Context

This project assessed the market potential and investment feasibility of Egypt’s media and media-tech industries. It aimed to provide actionable insights into opportunities, challenges, and business models that could transform Egypt into a hub for media-tech innovation while guiding investment decisions with data-backed recommendations.

Our Approach

We conducted in-depth primary and secondary research, benchmarking Egypt’s media sector against global and regional best practices. Through gap analysis, financial modeling, and organizational feasibility assessments, we identified scalable business and investment models tailored to Egypt’s evolving media-tech landscape.

Our Impact
  • Equipped stakeholders with a data-driven roadmap for investing in Egypt’s media and media-tech sectors, de-risking decision-making.
  • Highlighted critical gaps—such as the need for accelerators and venture capital—unlocking opportunities for ecosystem development.
  • Positioned Egypt as a potential regional hub for media-tech innovation through feasible, investment-ready business models.

FORCE Project NIOF: Sustainable Fisheries and Aquaculture Valorization

  • Services: Innovation Strategy, National
  • Location: Egypt
The Context

The EU-funded FORCE project aimed to strengthen NIOF’s capacity for sustainable fisheries and aquaculture development in Egypt and the Mediterranean. Innovety developed a research valorization strategy to enhance knowledge transfer, foster collaboration with EU institutions, and support policy implementation aligned with Horizon 2020 and EU Marine Strategies.

Our Approach

Conducted extensive interviews, document reviews, and background research, followed by data analysis and lessons learned to create actionable strategies. The work culminated in a strategic plan with clear action steps and funding alternatives to ensure long-term research valorization and sustainability.

Our Impact
  • Positioned NIOF as a stronger regional player in sustainable fisheries research through a clear valorization roadmap.
  • Enabled greater collaboration opportunities with EU research institutions, increasing Egypt’s access to EU-funded programs.
  • Provided NIOF with actionable pathways to translate research into policy and practice, supporting sustainable aquaculture and fisheries development.

Papyrus Cluster in Qaramos Revitalization Strategy

  • Services: Innovation Strategy, National
  • Location: Egypt
The Context

The Papyrus Cluster in Qaramos, a village deeply dependent on papyrus production, suffered a steep decline in demand largely due to the drop in tourism. This impacted the livelihoods of artisans. Innovety was engaged to revitalize the industry by assessing market potential, equipping stakeholders with essential business skills, and developing a comprehensive marketing and financing strategy to ensure long‑term sustainability.

Our Approach

Conducted a full value chain analysis to assess growth gaps, delivered practical training in digital marketing, e‑commerce, and product innovation, and developed a comprehensive marketing strategy with a one‑year action plan. Business matchmaking events connected artisans to local and international buyers, while innovative financing options like crowdfunding and micro‑loans strengthened sustainability.

Our Impact
  • Reinvigorated market opportunities for Qaramos artisans through a clear marketing strategy and direct connections with new local and international buyers.
  • Empowered women and MSMEs with practical skills in digital marketing, entrepreneurship, and product innovation, enhancing their competitiveness.
  • Introduced sustainable financing options that enabled artisans to fund production growth and diversify product offerings for new markets.

EUROMED@Change: National Innovation and IP Strategy

  • Services: Innovation Strategy, National
  • Location: Egypt
The Context

Innovety partnered with the European Business Network to address gaps in Egypt’s innovation and IP ecosystem, including fragmented policies, low IP utilization, and weak cross-sector collaboration. The goal was to align policies, boost IP awareness, and strengthen links between government, academia, and industry.

Our Approach

Conducted a detailed analysis of Egypt’s innovation and IP landscape, engaging key stakeholders to identify barriers and opportunities. Leveraging global best practices, developed a national innovation and IP framework with tailored education programs and policy recommendations to ensure adoption and lasting impact.

Our Impact
  • Increased IP literacy among innovators and entrepreneurs through targeted education and training programs.
  • Established a national innovation and IP strategy, aligning policies with global best practices for improved competitiveness.
  • Fostered collaboration between government, academia, and industry to drive cohesive innovation efforts.

Research Commercialization for Academia–Industry Collaboration

  • Services: Innovation Strategy, National
  • Location: Egypt
The Context

Egyptian universities and research institutions needed a practical framework to transform research outputs into market-ready solutions. The project aimed to create a roadmap for research valorization, focusing on technology transfer, intellectual property management, and spin-off development to strengthen industry-academia collaboration and drive economic growth.

Our Approach

Innovety analyzed global innovation cycles, mapped Egypt’s current research-to-market landscape, and identified gaps in technology transfer practices. Our approach involved benchmarking best practices, mapping enabling entities, and designing an actionable roadmap to enhance university technology transfer capabilities and ensure their financial sustainability.

Our Impact
  • Strengthened the link between academia and industry by creating a practical framework for moving research into commercial markets.
  • Enabled universities to establish sustainable technology transfer operations, improving IP management and commercialization.
  • Provided a clear pathway for spin-off creation and entrepreneurship, contributing to job creation and knowledge-based economic growth.

Lebanese Universities Technology Transfer and Commercialization

  • Services: Innovation Strategy, National
  • Location: Lebanon
The Context

Lebanon’s universities faced barriers to innovation, including limited commercialization funding, weak IP policies, minimal industry links, and underdeveloped technology transfer systems. The project aimed to establish robust processes, equip researchers with innovation tools, and pilot best practices to strengthen commercialization capacity.

Our Approach

Mapped Lebanon’s innovation ecosystem, benchmarking against global models to identify gaps. Developed tailored technology transfer frameworks, designed commercialization roadmaps, and delivered actionable recommendations. Piloted the approach across five universities for relevance and scalability.

Our Impact
  • Strengthened Lebanon’s innovation and commercialization capacity across universities by delivering 29 actionable recommendations.
  • Developed tailored technology transfer roadmaps for five leading universities, enabling structured pathways for research commercialization.
  • Bridged academia-industry gaps, equipping universities with frameworks to foster collaboration, IP management, and sustainable innovation practices.

UAE: Innovation and Technology Commercialization Roadmap for Education

  • Services: Innovation Strategy, National
  • Location: UAE
The Context

To strengthen global competitiveness, the UAE government sought to foster innovation and entrepreneurship in educational institutions. The project assessed and benchmarked I&E ecosystems in universities and high schools, identified key barriers, and provided recommendations to create an enabling environment for innovation-driven learning.

Our Approach

Evaluated the I&E landscape across UAE’s higher education and school systems, benchmarking against global best practices. Applied a tailored framework to analyze barriers, capture insights, and co-develop solutions with stakeholders. Produced a detailed roadmap to guide ecosystem improvements.

Our Impact
  • Established a clear baseline of UAE’s I&E readiness in education, providing evidence-based insights for policy and institutional reforms.
  • Introduced global best practices customized to UAE’s context, creating a roadmap for innovation-driven education.
  • Enabled stakeholders to address systemic barriers and align UAE’s educational I&E ecosystem with global competitiveness standards.
What Our Partners Feel About Our Services

“Lebanon Innovate has given the Lebanese ecosystem the structure it long needed. Innovety designed and developed the strategy of three sectoral Knowledge and Innovation Communities (KIC s) in agrifood, healthcare, and ICT whereby 100+ stakeholders from the public and private sectors collaborated. Innovety also restructured Lebanon’s national program (LIRA) for supporting university researchers to commercialize their research. In addition, Innovety developed the operational and business model for Lebanon’s Innovation Resource Platform (IRP) which stands as a one stop destination to inspire, educate and connect researchers and innovators across Lebanon. Finally, Innovety built the IP policies and commercialization roadmaps for 8 universities inclusive of Technology Transfer Offices (TTOs), while developing a national body of knowledge to guide research and commercialization practices. For the first time, universities and industries share a unified path to innovation, making Lebanon’s system stronger and more connected.”
Partnering with Innovety was a positive success story in a strategic project in the UAE. As a team, we were able to support the integration of innovation and entrepreneurship in the national education system. The team interacted with a large number of schools and higher education institutions, benchmarked practices in leading countries, and contributed in generating impactful conclusions and recommendations to critical policies, based on a recognized national education framework driving innovation at scale.
Lebanon’s agri-food sector faced mounting challenges—from economic difficulties due to the global COVID-19 pandemic, to weak linkages between firms, research, and international markets. Innovety helped us turn this into an opportunity by developing thefive-year Strategy and Operations Plan (S&OP) for the agri-food cluster (QOOT). Their structured process included assessing 30+ global clusters, consulting 20+ member businesses, and running roundtables with our board. The outcome was a clear roadmap with export development programs, an innovation repository, and a Lebanese Seal of Authenticity — positioning QOOT as Lebanon’s leading agri-food innovation cluster.
Egypt’s industrial sector needed a national framework to connect research, industry, and government to boost competitiveness. Innovety played a vital role in shaping the Industrial Innovation Action Plan, mapping the innovation landscape, engaging over 20 stakeholders, and delivering policy recommendations. The final plan provided six priority manufacturing sub-sectors with Industry 4.0 pathways, four new collaboration models linking companies and universities, and legislative reforms to support R&D, IP protection and commercialization. This work laid the foundation for Egypt’s industrial sector to innovate and grow with global standards.
Ramy Boujawdeh
Chief Operationg Officer at Berytech
Cesar Moukarzel
Partner at Sia Partners
Ramy Boujawdeh
Chief Operationg Officer at Berytech
Mohamed Ezzat
Innovation Advisor, GIZ
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      Innovation consulting in the MENA region and beyond. We identify your needs to help you innovate, grow, and stay ahead of the curve. 
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